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Subject: 
Re: the perfect way to sell lego trains
Newsgroups: 
lugnet.trains, lugnet.dear-lego
Date: 
Tue, 24 Dec 2002 14:02:19 GMT
Viewed: 
2974 times
  
In lugnet.trains, Jonathan Wilson writes:
Here is the right way to sell lego trains, these are the sets to have:
1.several train sets, all unpowered, as a starting point (all train sets +
all add-on locomotives would show ways to add motors and in some cases
lights as well). Have perhaps one high-speed passenger train (ala
metroliner) and a freight train (ala Freight Rail Runner or Load & Haul RR)
Box for these would clearly state that they are unpowered and what set to
buy to make them powered.
2.add-on pack with motor + regulator.
3.motor as seperate pack
4.regulator as seperate pack
5.light pack (sutable to add lights to all trains)
6.accessory packs (how about a "train workers" pack or a "train
accessories" pack (with say signage, signals and other things that make a
plain looking oval of track into a railroad) and of course the "train spare
parts packs" with say, the train connecting wire and other such items.
7.add-on cars (freight and passenger, coordinated to match with the sets)
8.locomotives (unpowered), also things like railcars, multiple-unit
passenger trains (as seen on a lot of urban rail & subway systems), MOW
vechicles and whatever else.
9.track buildings, such as level crossings, stations, freight loading
cranes and whatever else.
and 10.add-on track. The existing track, perhaps augmented with new track.

If you think about it, the motor and speed regulator are the most expensive
components of a typical set so removing them and making them "optional
purchases" that can be bought later on makes perfect sense.

If the line was successful, they could make extra stuff like more track
parts, powered accessiroes (ala 12V), sound units for that authentic feel
or whatever.

Right on, thats the way it was done in the 12v days, and for that matter even
today (the Santa Fe and My Own Train series don't come with motors or lights).

What we need in the shops is affordable train sets. Once little Johnny or Jilly
has the set expansion with motors and lights etc is a great temptation and
another body joins our ranks.

The only thing that is not currently compatable with unpowered trains today is
the rails. There are only powered rails available now, however I think their
inclusion would be cheap and also offer an excellent reason to upgrade to a
fully powered train.

Andrew...



Message is in Reply To:
  the perfect way to sell lego trains
 
Here is the right way to sell lego trains, these are the sets to have: 1.several train sets, all unpowered, as a starting point (all train sets + all add-on locomotives would show ways to add motors and in some cases lights as well). Have perhaps (...) (21 years ago, 22-Dec-02, to lugnet.trains, lugnet.dear-lego)

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